One of the most significant nuances of SEO is over-optimizing your website. One of the best analogies I can think of is a horse race. When somebody wins the horse race, they usually win by a hair. You have a photo finish. When the horses are right at the finish line, they’re not far apart […]
When considering how to show in local search results, on that Google map where you want to be at the top, you should think about how many people are clicking your listing when they see it. That’s an essential factor. And so your landing pages need to be worthy of keeping people on your site. […]
For a long time, packing as many keywords as you can into a webpage was the strategy for showing up on page one of search result pages, right? We’ve learned over the years that page content sizes should be between 500 to 1,000 words, and we know that keywords need to occupy 3% to 5% […]
Here is a super-secret SEO strategy that advanced SEO practitioners use, and I’m very excited to share this with you. This technique is something that small business owners rarely encounter, and few even think of it unless they’re paying a lot of money to some of the best digital marketers. The idea is to buy […]
When you want to rank in the top 10 on Google, the best strategy is not to try to innovate anything for your company, but instead, look at who’s already doing it and see how you can duplicate their efforts. That’s going to be the quickest way to cover any distance between you and them […]
When we discuss backlinks, there’s an advanced strategy that needs to be covered called backlinking to backlinks. And this is something that Google doesn’t like. Google considers it to be a pyramid scheme. When you want to increase the value of the backlinks that you have, what you’re doing is you’re creating backlinks to those. […]
Today I share a couple of essential factors about link building. As you know, Google cares about reputation and trust, and over the years, website owners have learned that Google determines a significant amount about your website through the backlinks to your site. For over a decade, website owners have been trying to build as […]
When you own a website, one of the biggest struggles that you’re going to have is getting Google to pay attention to you. Most of the websites that we build, unless it’s a hot trending topic that you’re blogging about or a product that has a massive ad campaign, can be challenging to get Google […]
Today’s tip is underutilized by most businesses and website owners. It’s rich snippets. The eCommerce sites I operate for customers that rank on the first page of Google, one of the top methods for getting them there, was implementing a review system. A lot of review systems don’t support rich snippets, but rich snippets are […]
Why is it difficult to rank a WordPress site on page 1 of Google? Most people aren’t aware of something called the code to content ratio. The code to content ratio is a factor for Google’s ranking algorithm. What does this mean? Google looks at the amount of source code there is on a web […]
